Paid positioning PPC

What are the disadvantages of paid positioning PPC ?

Require important budgets.
Easily within reach of competitors.
Less return on investment ROI.
Requires professional editorial work for more effectiveness.
When the daily allocated budget is depleted it disappears from the internet.
Must pay the same combination of keywords on each search engine.
When the program stops it disappears from the internet.
Brings in a smaller percentage of clicks than natural links.

Back to F.A.Q

Our services

Our advanced

Stay informed

News
RSS

Online request

SEO Team

SEO dictionary |
Research and development |
Case study

SEO definition of the week

CPC (cost per click)

Cost per click, CPC (ex: Google Adwords) Cost per click is the sum paid by an advertiser to search engines and other Internet publishers for a single click on their advertisement, which directs one visitor to the advertiser's website. More

Web semantics

Programme R&D

Our research and development program (R & D) is aimed at financing research projects to improve our knowledge in Web semantics. More

Case study

The program generated more than 50% foreign sales.

Sales went up significantly.

Traffic went from 400 visites monthly to 5000.