Our strategy in internet marketing (SEM)

Natural referencing (SEO)
and
web positioning with Google Adwords

Totally the opposite of a commercial link campaign, natural referencing (SEO) takes several months to be established, it's progressive.

We must, before starting natural referencing (SEO), be able to determinate what keywords bring the best return on investment (ROI). And we must know and not guess or assume them.

To achieve this we configure a Google Adwords campaign and manage it for a few weeks. This procedure will permit us to position your business on all interesting keywords very rapidly. Thereby benefiting of the most important advantage that Google Adwords has to offer. After this step we analyze the results and thus we are able to determinate, amongst other things, what are the keywords that have a highest click rate. Only paid positioning offers us this information.

At this stage we have in hand a list that seams very complete and interesting, the fact is we know the targeted and requested keywords. We have also identified those that have the highest click rate.

At this stage your prospective client has been on your web site.

Question : Thanks to this information we are now able to start the natural referencing (SEO).
Answer : No.

Knowing the keywords that attract visitors is a good thing, that's part of our services.

But knowing the keywords that arose a real interest towards your products and services is all the difference.

We therefore add tho the quality criteria a behaviour analysis of the web surfers that navigate your web site. In fact a keyword that shows us that the visitor is interested in the products and services offered has a better chance of making you an information request. This is what we call "Web Analytics"

It's at this moment and only at this moment that we are able to start our campaign of natural referencing (SEO). We know the keywords that will bring you an optimal return on investment(ROI).

The next stage of our strategy is all that is the most logical for a businessman.
An engagement and a continuous followup. With you. With search engines. With your webmaster.

We have to be close to you in order to know and follow your evolution, answer your needs that are in constant evolution.

We have to be close not to say glued on the evolution of the ranking criteria of search engines and their methods of communication. If there is an area of activity that evolves very rapidly, it's that one.

We have to work without respite the optimization of your web site and follow closely our positioning performance and the rate of conversion.

Those are the major stages of our strategy.

We guarantee personalized service.
We guarantee you a knowledge renown by many webmasters.

Don't hesitate to contact Mr. Kristian Méthot, he will take time to listen in order to present a program of made to measure referencing (SEO) that will answer your needs within your budget limitations.

Téléphone : 1-866-534-3535
Courriel : k.methot@r-m-c.ca

SEO Multi Contacts, a business entirely dedicated to referencing (SEO)